Eloqua integration and workflow automation

Why you should automate with Eloqua

respond to leads faster

respond to leads faster
improve lead management
track the customer journey
align sales & marketing

Why these integrations and automations matter:

Response time can be the determining factor in whether or not a lead becomes a customer. For example, you’re 20 times more likely to convert a lead if you respond to an inquiry within 5 minutes. Shorten lead response time by integrating Eloqua with sales and messaging software.
Share lead and activity data with sales

Automatically add new Eloqua entries to a CRM app like Salesforce or Microsoft Dynamics, and sync lead score, company, job title, and activity log across platforms. These integrations help sales reps respond to inbound leads faster, since it automates contact handoffs between marketing and sales.
Route leads and notify employees in Slack

Set up notifications that push the right sales rep to contact new Eloqua leads as soon as they’re in your system. Ensure the notification reaches the right person with complex routing rules for data fields like territory, company size, and revenue. Find out how to route leads with Workato.

Do everything in one place

Customize your Eloqua integration with the following triggers and actions.

Triggers

When this happens…

Eloqua

New record
New record in Eloqua
New or updated record
New or updated record in Eloqua

Any other trigger you can think up

Actions

Do this…

Eloqua

Custom action
Custom action in Eloqua (Custom)
Create record
Create record in Eloqua
Delete record
Delete record in Eloqua
Get record details
Get record details in Eloqua
Search records
Search an object in Eloqua
Update record
Update record in Eloqua

Any other action you can think up

Let us tailor your Eloqua integrations

The wonders of Workato

Easily set up as many intelligent automations you need.

1000s of ready-to-use templates

Accelerate work with intelligent automation

Do it yourself, faster

Build bots. Put them to work

Market leaders run on Workato

Connect Eloqua with over 1000+ apps

About Eloqua Integrations

Leads have come to expect targeted content that speaks directly to their pain points. Luckily, there are tools to help you get the right messages in front of your target market. Oracle’s Eloqua is a marketing platform that lets you target your messages to create personalized prospect journeys for your most important leads.

Eloqua helps you quickly iterate your marketing messages, track leads, and target your content for specific demographic segments or behavioral patterns. These features make it easy to reach new customers that value personalized attention, like major buyers and business accounts.

Eloqua can be integrated with other Oracle products and CRM. These native integrations usually don’t support syncing custom objects or data sets like engagement records. They can also exclude custom business logic that automatically sorts data and sends real-time notifications.