SendGrid integrations and automations

Why you should automate with SendGrid

Respond faster
  • Respond faster
  • Manage your contact lists
  • Trigger timely email sends
  • Share email insights

  • Why these integrations and automations matter:

    Faster responses can improve your email conversion rate and help you turn more leads into customers. Integrate SendGrid with your sales systems to quickly route and respond to emails.

  • Sync contacts.

    Send new entries from event platforms like Eventbrite and CRMs like Salesforce and Zendesk straight to SendGrid, or qualify your new leads first by adding an approval step for managers in Slack, Microsoft Teams, or Workplace by Facebook.

  • Route leads.

    Integrate SendGrid with Workbot, Workato’s platform bot for Slack, Teams, and Workplace, to route inquiries based on attributes like territory, company size, or revenue. Then, notify the sales rep using Workbot, so they can respond right away.

  • Share activity data.

    Sync attributes like lead score and activity logs between SendGrid and your CRM so that marketing and sales can stay on the same page. This integration also eliminates the need to manually hand off hot leads from marketing to sales.

Do everything in one place

Customize your SendGrid integration with the following triggers and actions.

Actions

Do this…

SendGrid
  • Custom action
    Custom action in SendGrid (Custom)
  • Add recipient to list
    Add recipient to list in SendGrid
  • Create or update recipient
    Create or update (upsert) recipient in SendGrid
  • Search recipient
    Search recipient in SendGrid
  • Send email
    Send email in SendGrid

    • Any other action you can think up

Let us tailor your SendGrid integrations

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Related Solutions & Content

About SendGrid Integrations

Twilio SendGrid is an email delivery engine that lets you send emails to leads and customers without maintaining your own email servers. SendGrid handles the technical details of your email strategy–like infrastructure scaling, reputation monitoring, and performance reports.

How you can integrate SendGrid

  • Put together clean, responsive email designs and templates.
  • Measure email performance with useful metrics and reports.
  • Create, maintain, and store all your email lists and content in one place.
  • Deliver more emails by validating email addresses before you send.
  • Solution

    Marketing Automations.

    Marketing Automations.
  • Blog Article

    Marketing Automation: Real Time Email Marketing

    Marketing Automation: Real Time Email Marketing
  • Blog Article

    Newsela uses Workato to automate a daily product email and empower creativity

    Newsela uses Workato to automate a daily product email and empower creativity
  • Blog Article

    How H2O.ai Uses Marketo and Workato for Data Driven Marketing

    How H2O.ai Uses Marketo and Workato for Data Driven Marketing

Let’s start automating

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