Product Hour

Increase Sales Conversion and Close Rates With Automation

Published: May 2020

Why should you watch?

As a Sales Ops leader, you are focused on accelerating revenue and sales growth. You wear many hats and keep up with evolving technologies for marketing automation, CRM, sales enablement, predictive analytics, and more to consistently achieve budget, quota, and forecast while maintaining healthy pipelines.

How can you intentionally design automations such that your sellers have access to data when they need it, and where they need it, to make decisions and take action faster?

Join us in conversation with Basile Senesi, Head of Sales Ops and Strategy at Fundbox, to learn how you can use unexpected automations for sellers to proactively engage and create opportunities, recommend actions to increase deal values, accelerate opportunities through the sales cycle, and improve win rates.


What will you learn?

  • Continually optimize your Sales Ops processes
  • Unlock upsell opportunities with Snowflake
  • Use experimentation to increase conversion
  • Enhance sales productivity with automations
  • Fully utilize your sales app stack
Watch recording

Hosted By

Raina Ahuja
Sr. Product Marketing Manager
Basile Senesi
Sales Ops and Strategy, Fundbox