{"id":2109,"date":"2026-02-24T16:50:51","date_gmt":"2026-02-24T21:50:51","guid":{"rendered":"https:\/\/blog2wrkdev.wpenginepowered.com\/cloud-to-cloud-application-integration\/"},"modified":"2026-09-30T08:15:29","modified_gmt":"2026-09-30T12:15:29","slug":"cloud-to-cloud-application-integration","status":"publish","type":"post","link":"https:\/\/blog2workato.wpengine.com\/cloud-to-cloud-application-integration\/","title":{"rendered":"What Is Cloud-to-Cloud Integration? A Practical Guide"},"content":{"rendered":"\n\n\n

Gartner\u2019s recent announcement<\/a>\u2014enterprise IT spending for cloud-based application software will increase by 8 percentage points (58% to 66% ) in 3 years time\u2014only underscores the trend\u2019s durability.<\/p>\n\n\n\n

As organizations invest more time and money on acquiring and onboarding cloud applications, they\u2019ll need to understand how each fits within their existing ecosystem of cloud technologies (as well as on-premise systems). <\/p>\n\n\n\n

As part of this, they\u2019ll need to ideate and execute on a cloud-to-cloud integration strategy at scale.<\/p>\n\n\n\n

We\u2019ll help you navigate this exercise by providing a few tips. But first, let\u2019s cover some of the basics.<\/p>\n\n\n\r\n

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\r\n \"\"\r\n
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The next phase of iPaaS is here<\/h4>\r\n

Learn how an enterprise automation platform can help your business teams integrate and automate at scale.<\/p>\r\n <\/div>\r\n\t\t\t\t Download whitepaper<\/a>\r\n\t\t\t\t <\/div>\r\n\t\t <\/div>\r\n\n\n\n

What is cloud-to-cloud application integration?<\/strong><\/h2>\n\n\n\n

It\u2019s the use of a 3rd-party tool or in-house resources to connect two or more cloud applications.<\/strong> Once connected, data can move freely between the applications, allowing them to stay in sync.<\/p>\n\n\n\n

As an example, let\u2019s say you want to integrate your CRM (e.g. Salesforce<\/a>) with your ERP system (e.g. NetSuite<\/a>). Once connected, you can implement a data sync where any time an account is updated or added in your CRM, the corresponding changes take place in your ERP system automatically. <\/p>\n\n\n

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A data sync that keeps accounts in Salesforce synced with customers in NetSuite.<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n

Related: <\/em>What is cloud integration?<\/em><\/a><\/p>\n\n\n\n

Benefits of cloud-to-cloud application integration<\/strong><\/h2>\n\n\n\n

Here are just a few reasons why it\u2019s worth investing in cloud-to-cloud integration:<\/p>\n\n\n\n

1. It allows your processes to operate more efficiently<\/strong><\/h3>\n\n\n\n

Forcing employees to perform tasks manually, whether it\u2019s hopping between applications to uncover information or it\u2019s engaging in data entry, can create bottlenecks and time delays. <\/p>\n\n\n\n

Cloud-to-cloud integration can help streamline these types of employee activities, allowing processes to operate faster and with less time invested by your team. <\/p>\n\n\n\n

As a side benefit, your employee experience is set to improve, as employees can put more of their effort and attention towards thoughtful, strategic work.<\/p>\n\n\n\n

2. It removes data silos\u00a0<\/strong><\/h3>\n\n\n\n

Data silos, or when information is locked in certain systems, lead to all kinds of unwanted effects.<\/p>\n\n\n\n

Employees will have to request access to data, and by the time they receive it, it may not be as (if at all) valuable; this type of experience can persuade employees to avoid requesting access to data going forward, preventing a variety of data types from helping them. <\/p>\n\n\n\n

Moreover, there\u2019ll be cases when employees aren\u2019t aware of certain data, as it only lives in systems they don\u2019t use and can\u2019t reach.<\/p>\n\n\n\n

Integrating your cloud applications can neatly eliminate data silos<\/a> and all the consequences they bring, as data becomes available across connected applications. <\/p>\n\n\n

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\"Cloud<\/a><\/figure>\n<\/div>\n\n\n

3. It prevents costly errors<\/strong><\/h3>\n\n\n\n

Data entry can lead to all kinds of human errors<\/a>, especially when it\u2019s performed at scale and across multiple teams. <\/p>\n\n\n\n

The finance team can input the wrong dollar amount on an invoice; the marketing team can use the wrong email template in a nurture campaign; the HR team can send the wrong candidate an offer letter\u2014and the list goes on.<\/p>\n\n\n\n

Cloud integration cuts back on the level of data entry your team performs, and, as a result, any issues they could otherwise bring to your organization.<\/p>\n\n\n\n

Related: A guide to software system integration<\/a><\/em><\/p>\n\n\n\n

4. It makes your SaaS applications more valuable<\/strong><\/h3>\n\n\n\n

The data one application collects and stores isn\u2019t just valuable to its users\u2014it likely benefits other teams for different reasons.

Say you collect product usage data in your data warehouse. <\/p>\n\n\n\n

This type of data can help customer success managers detect churn risks and upsell\/cross-sell opportunities; it can help the product team evaluate the use cases that are in-demand and those that aren\u2019t (which can influence decisions related to the product roadmap). <\/p>\n\n\n\n

Also, it can help sales reps determine which features a particular prospect might be especially interested in.\u00a0<\/p>\n\n\n\n

Using cloud integration, you can distribute this type of insight from your data warehouse to the downstream systems these teams use, allowing them to access the information in or near real-time. These teams can then use the information to their benefit and to the benefit of the organization.<\/p>\n\n\n\n

Tips on performing cloud-to-cloud integration<\/strong><\/h2>\n\n\n\n

Once you\u2019re set on integrating your cloud applications, you\u2019ll want to keep the following best practices top of mind:<\/p>\n\n\n\n

1. Evaluate each integration tool carefully<\/strong><\/h3>\n\n\n\n

The integration platform as a service (iPaaS<\/a>) market is filled with vendors that offer differentiated platforms.\u00a0<\/p>\n\n\n\n

As a starting point, you\u2019ll want to look for an integration solution that offers a low-code\/no-code UX so that your business teams\u2014in addition to IT\u2014can play a role in implementing and maintaining your integrations. <\/p>\n\n\n\n

Beyond that, you\u2019ll want to look for providers that offer application connectors<\/a>, or pre-built, API-based connections to applications that the vendor provides and manages on your behalf (this makes your integration-building efforts even more scalable). <\/p>\n\n\n\n

And, this might go without saying, but the tool should offer enterprise-grade governance and security controls to ensure that business-critical data isn\u2019t at risk of getting compromised.<\/p>\n\n\n\n

Related: How to evaluate application integration solutions<\/a><\/em><\/p>\n\n\n\n

2. Focus on high-value integration projects first<\/strong><\/h3>\n\n\n\n

It\u2019s only once you\u2019ve demonstrated an ROI and have internal champions that you\u2019re likely to get the resourcing needed to integrate at scale. <\/p>\n\n\n\n

To that end, look for opportunities that can benefit your organization\u2019s bottom line the most\u2014such as integrating Marketo with Salesforce and syncing lead-related fields so that reps can respond to leads faster.\u00a0<\/p>\n\n\n\n

3. Use integration as the foundation for enterprise automation<\/strong><\/h3>\n\n\n\n

While integration clearly has its benefits<\/a>, its functionality can only go so far.\u00a0<\/p>\n\n\n\n

Enterprise automation can take your digital transformation efforts to the next level by empowering you to elevate your business processes end-to-end. <\/p>\n\n\n\n

For instance, instead of just updating or syncing fields between your ERP system and CRM, you can use an enterprise automation platform to fundamentally transform how your business performs order to cash.\u00a0<\/p>\n\n\n\n

There are countless other ways you can leverage enterprise automation to innovate your processes and to make them more resilient. <\/p>\n\n\n\n

And since the platform provides a low-code\/no-code UX, you\u2019re not alone in this effort: A variety of business teams can also play a role in ideating and implementing impactful solutions (under the proper governance and security controls).<\/p>\n\n\n\r\n

\r\n\t\t
\r\n\t\t\t\t Discover how your organization can benefit from Workato, the leader in enterprise automation, by scheduling a demo with one of our automation experts.<\/a>\r\n\t\t\t\t <\/div>\r\n\t\t <\/div>\r\n","protected":false},"excerpt":{"rendered":"

Gartner\u2019s recent announcement\u2014enterprise IT spending for cloud-based application software will increase by 8 percentage points (58% to 66% ) in 3 years time\u2014only underscores the trend\u2019s durability. As organizations invest more time and money on acquiring and onboarding cloud applications, they\u2019ll need to understand how each fits within their existing ecosystem of cloud technologies (as […]<\/p>\n","protected":false},"author":49,"featured_media":12345,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[31],"tags":[],"class_list":["post-2109","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-automation-integration"],"acf":[],"yoast_head":"\nWhat Is Cloud-to-Cloud Integration? A Practical Guide - Workato<\/title>\n<meta name=\"description\" content=\"Learn cloud-to-cloud integration, its benefits, and best practices to streamline workflows, eliminate silos, and improve efficiency.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog2workato.wpengine.com\/cloud-to-cloud-application-integration\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Is Cloud-to-Cloud Integration? 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