{"id":1511,"date":"2020-08-20T18:10:19","date_gmt":"2020-08-20T22:10:19","guid":{"rendered":"https:\/\/blog2wrkdev.wpenginepowered.com\/workato-snowflake-ready\/"},"modified":"2026-09-30T07:46:59","modified_gmt":"2026-09-30T11:46:59","slug":"workato-snowflake-ready","status":"publish","type":"post","link":"https:\/\/blog2workato.wpengine.com\/workato-snowflake-ready\/","title":{"rendered":"Workato is Snowflake Ready! Here\u2019s How to Get the Most From Our Connector"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">We\u2019re excited to announce that we\u2019ve completed and passed the Snowflake Ready Technology program!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This means that after a rigorous evaluation process, Snowflake found that our connector has the capabilities and features that align with their best practices.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">So how can you use our Snowflake Connector effectively? To help you brainstorm, we\u2019ve gone ahead and highlighted 3 popular use cases.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>1. Build a Powerful and Scalable Data Pipeline<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">As your data gets loaded from different sources (like <a href=\"https:\/\/www.workato.com\/integrations\/salesforce\/?utm_source=blog\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce<\/a> or <a href=\"https:\/\/www.workato.com\/integrations\/sap\/?utm_source=blog\" target=\"_blank\" rel=\"noreferrer noopener\">SAP<\/a>) into Snowflake, is it vulnerable to errors? Can your data pipeline adapt to schema changes in real-time? Can you get complete transparency on the data\u2019s status and quality?&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can use Workato to build data pipelines that address these questions and more! To get more technical details on how to do this, watch our recorded product hour session, \u201c<a href=\"https:\/\/resources.workato.com\/product-hour\/building-robust-scalable-data-pipelines-snowflake-november-21\/?utm_source=blog&amp;utm_medium=ondemand&amp;utm_campaign=snowflake-ready\" target=\"_blank\" rel=\"noreferrer noopener\">Building Robust and Scalable Data Pipelines for Snowflake<\/a>.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>2. Share Valuable Product Usage Insights<\/strong><strong>&nbsp;<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Departments across your organization can leverage <a href=\"https:\/\/blog2workato.wpengine.com\/product-usage-data\/\" target=\"_blank\" rel=\"noreferrer noopener\">product usage data<\/a> to fuel their success.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It allows sales to uncover new upsell and cross-sell opportunities; it empowers your product team to build a better roadmap; it supports customer success in their efforts to prevent churn, and so on.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The better the data you can provide your teams, and the faster you can provide it, the more valuable it becomes.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can deliver high quality data by using Workato to integrate <a href=\"https:\/\/www.workato.com\/integrations\/snowflake\/?utm_source=blog\" target=\"_blank\" rel=\"noreferrer noopener\">Snowflake<\/a> with applications that collect customer data\u2014like Salesforce, <a href=\"https:\/\/www.workato.com\/integrations\/marketo\/?utm_source=blog\" target=\"_blank\" rel=\"noreferrer noopener\">Marketo<\/a>, <a href=\"https:\/\/www.workato.com\/integrations\/goto_webinar\/?utm_source=blog\" target=\"_blank\" rel=\"noreferrer noopener\">GotoWebinar<\/a>, <a href=\"https:\/\/www.workato.com\/integrations\/mixpanel\/?utm_source=blog\" target=\"_blank\" rel=\"noreferrer noopener\">Mixpanel<\/a>, etc.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can then build a workflow automation that loads and stages the customer data into Snowflake\u2014where it\u2019s cleansed, enriched, and transformed. Workato can then extract the data from Snowflake and push it back to those applications, allowing your colleagues to uncover the actionable insights they need to be successful.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/blog2workato.wpengine.com\/wp-content\/uploads\/2026\/09\/hRd7X5uhwwBailT7rh3CDyoGCBhvFYVGjfM6qXdN1etCx1uVpoVkOBaq2ew_NYyrWUNV8F-AjyPIY_-uVSHAAp3aSGaLKbo49RN5xXATfF8hTG22ag5tnoBNFCYSF4Y_OpZbpTdy.png\" alt=\"How to share product usage insights with Snowflake.\"\/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Learn more about this workflow automation and discover how it utilizes <\/em><a href=\"https:\/\/www.workato.com\/workbot-slack\/?utm_source=blog\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Workbot<\/em><\/a><em> (our enterprise platform bot) by <\/em><a href=\"https:\/\/resources.workato.com\/unexpected-automations\/accelerate-product-usage-insights-with-snowflake-automations\/?utm_source=blog&amp;utm_medium=ondemand&amp;utm_campaign=snowflake-ready\" target=\"_blank\" rel=\"noreferrer noopener\"><em>watching this webinar<\/em><\/a><em>.<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>3. Empower Teams to Retrieve Data on Their Own<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">To grow your organization successfully, you need your engineers focused on their most business-critical tasks.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can prevent colleagues from distracting them by giving the wider team an easy way to access and use the data they need.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/fundbox.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">FundBox<\/a>, a market-leading B2B payments and credit network, did exactly that.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Every time their SalesOps team needed data, they would rely on their engineers to push it from <a href=\"https:\/\/www.workato.com\/integrations\/mysql\/?utm_source=blog\" target=\"_blank\" rel=\"noreferrer noopener\">MySQL<\/a> to Salesforce. To address this inefficient process, they connected Snowflake to Salesforce and created a workflow automation that allows SalesOps to retrieve the data they need, when they need it.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We\u2019ll let their Head of Sales Operations, Basile Senesi, explain the impact this has had on his team:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThat (our product rebrand) would not have been possible had our engineers been tied up in items that weren\u2019t most important, like tasks required to power operations.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>You can learn more about Fundbox\u2019s Snowflake and Salesforce integration <\/em><a href=\"https:\/\/blog2workato.wpengine.com\/2019\/12\/customer-stories-fundbox-salesforce-snowflake\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>here<\/em><\/a><em>.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">There\u2019s so much more you can do with our Snowflake Connector.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can get additional insights by looking over <a href=\"https:\/\/product.workato.com\/?s=snowflake\" target=\"_blank\" rel=\"noreferrer noopener\">these resources<\/a>, or by <a href=\"https:\/\/www.workato.com\/users\/request_demo?utm_source=blog\" target=\"_blank\" rel=\"noreferrer noopener\">scheduling a demo with one of our automation experts<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019re excited to announce that we\u2019ve completed and passed the Snowflake Ready Technology program! This means that after a rigorous evaluation process, Snowflake found that our connector has the capabilities and features that align with their best practices.&nbsp; So how can you use our Snowflake Connector effectively? To help you brainstorm, we\u2019ve gone ahead and [&hellip;]<\/p>\n","protected":false},"author":49,"featured_media":12057,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[31],"tags":[],"class_list":["post-1511","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-automation-integration"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Workato is Snowflake Ready! 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